Bringing chemists together

The American Chemical Society (ACS) is a non-profit organization, founded in 1876, which champions chemistry, its practitioners, and the global community of ACS members. When ACS wanted to launch a campaign to attract new members, it turned to HDMZ. Our team created a comprehensive campaign built around the theme “You belong here” to highlight the community of professionals ACS has brought together. We designed a variety of advertising assets, including banners and videos, produced custom photography for the ads, and arranged their placement in a variety of trusted, relevant media — all working together to draw in new members and make them feel welcome at ACS.

acs.org

 

Project components

Concepting Creative Execution Digital Marketing Media Buying & Planning Custom Photography
acs phones
two people smiling
two people working
People pointing at a screen
student making a heart with their hands