blog

Chicago’s emerging role as a biotech hub

Chicago has started gaining recognition for its biotech scene. See why we’re excited about its potential as a leader in the industry.

Dillon Allie | December 20, 2024

Business | Current Affairs | Life Sciences

Succeeding in science marketing: Takeaways from SAMPS 2024

Get HDMZ’s key takeaways from the Sales and Marketing Professionals in Science event earlier this month, including insights on defining marketing success and digital tools.

Seth Schwartz | December 16, 2024

Conferences & Events | Digital Marketing | Marketing | Content Marketing

Media planning for science marketing: Why trust is key

For science marketers, trust is more than a buzzword — it’s a competitive advantage. Find out why trust is the foundation of any successful life science marketing strategy, and how to build it.

John Pantlind | November 26, 2024

Paid Media | Communication Plan | Social Media | Digital Advertising | Digital Marketing | Advertising

What it means to be a Great Place to Work

Find out what we’ve learned from four years of being named a Great Place to Work, officially, and how we keep HDMZ’s culture strong.

Emily Doherty | November 14, 2024

HDMZ News | HDMZ

A tribute to fall, family, and Halloween magic

More than just a love for fall—it’s a tribute to family traditions, Halloween magic, and the spirit of the season that fills Rebecca's home year-round.

Rebecca Angelos | October 31, 2024

The road to the trade show: Q&A with a booth expert

Go behind the scenes with HDMZ’s trade show booth expert to learn what makes a booth stand out, what the most important part of booth planning is, what mistakes to avoid, and more.

David Siegelman and Katy Steele | October 08, 2024

Best Practices | Conferences & Events

Five strategies for planning a successful event

Get the most out of your next event by keeping these five insights —which the HDMZ team has gained through our own experiences — in mind.

Dillon Allie and Joel Chettupally | September 27, 2024

Conferences & Events | Live Event | Best Practices

Bringing first-class digital solutions to communities

See how HDMZ worked with a community nonprofit to improve its website and create a positive impact.

Katy Steele | August 29, 2024

Digital Solutions | Redesigned Website

Summer Internship with HDMZ Media Team

Get to know HDMZ’s intern for summer 2024, and her major takeaways from the last few months with our media team.

Maggie Pelter | August 08, 2024

HDMZ

The Power of Association

Discover how HDMZ’s participation in our industry association, the 4A’s, has allowed us to tap into a wealth of opportunities and strengthened us as an agency.

Denis Moore | July 29, 2024

HDMZ | Advertising