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Industry insights from our own scientists, publicists, developers, designers, strategists and more.

Our experts have spent their careers learning their craft, honing their skills and implementing the most effective marketing, engagement and public relations strategies to help healthcare and science brands transform the world. Let's dive in, shall we?

Featured posts

Human and robot AI image

I'm a science communicator. AI is a bad writer, but a useful tool.

I’m not sure whether I’ll be glad for AI’s invention in 50 years, but I have found ways to use it that extend – rather than leap-frog – my insight and creativity as a writer.

Miriam Hyman | March 28, 2025

AI | Content Strategy | Writing

Other insights

A group of people walking through the main show floor of the BIO 2024 convention

Halfway through 2024, cautious optimists have reason to celebrate

BIO 2024 serves a mid-year barometer for how the life sciences industry is faring, and so far, the industry has responded with excitement.

Azeem Zeekrya, Director, Public Relations | June 17, 2024

Public Relations | Scientific Communication | AI | Biotech | Conferences & Events | Current Affairs

ai biotech

AI in biotech is leading to unimagined approaches to improving human health

The power of AI is finally starting to show promise for improving human health. Learn about some of the most innovative AI-based companies HDMZ is watching in the biotech sector.

Joe Salerno, Vice President, Scientific Communications | May 23, 2024

AI | Biotech | HDMZ | Machine learning

A photo of various beakers and flasks with an overlay of science-themed icons floating in the foreground

Small Molecules are Exciting Again with AI’s Help

Our experts have been closely watching the AI gold rush in biotech and think that it will lead to a boom in small molecule drug development.

Azeem Zeekrya, Director, Public Relations | March 27, 2024

Public Relations | Scientific Communication | AI | Biotech | Technology | Current Affairs

A crowd of people gather to listen to a speaker at a conference

Biotech Moves Forward With Cautious Optimism

HDMZ’s in-depth analysis of the 2024 J.P. Morgan Healthcare Conference unveils trends — including pharma headwinds, AI and Wegovy — that will shape the life science industry this year.

John Kang, Senior Vice President, Public Relations | January 16, 2024

AI | Biotech | Conferences & Events

Abstract blue rain falls over a glowing surface.

Marketing with AI: A Blueprint

See why HDMZ believes that AI is a powerful tool to amplify creativity and productivity, allowing marketers to tell more compelling brand stories in an increasingly complex digital world.

Christine Bennett, Vice President, Digital Marketing | November 01, 2023

AI | Content Marketing | Google | Conferences & Events

A stylized illustration featuring people standing around a globe with an upwards trending arrow.

Media and Digital Predictions for 2018

Learn what changes and developments are happening in marketing in 2018 including a step into voice control and AI, the expansion of walled gardens and more.

Kelsie Travers | February 01, 2018

Branding | AI | ROI | OTT | Walled Gardens